Customer is the king!! Right. So now do you go to the king or does the king come to you. Obviously king never comes, so you have to reach out to the king yourself. Now is the million dollar question, how do you reach out to the king???
Answer to this question is Social Media Optimization. Your customer is out there socializing with his/her friends, chatting, surfing and doing the activities he/she enjoys. SMO is about reaching out to these customers where they are enjoying.
Today just owing a website is not enough; you have to be social to get to the top. No leader can be a leader without followers. SMO is about generating more and more followers for your website. Today Facebook, and Twitter are the latest technology, using these and many such other social media tools, can help your website, generate lot of traffic and reach out to innumerable potential customers. Customers are using these online tools and platforms that people use to share opinions, insights, experiences, and perspectives with each other. Your presence in the right place at right time can do wonders for your business.
SMO is just like ‘word-of-mouth’. The more people talk about you the more famous you become. And SMO is about getting more and more people talking about you.
What will SMO give You:
1. Your brand popularity will be boosted, more people know you, and that makes your company more famous. Brand popularity goes long way in generating sales
2. Synergy is created between your SEO and marketing campaign. SMO helps you go a step ahead of SEO and achieve immense value addition in your marketing campaigns
3. Quality of the traffic driven to your site via SMO is much better than any other source. SMO is pull marketing, and it will ensure that your site is visited by more and more potential customers, who will be relevant to your business
4. Pagerank of your website gets boosted. SMO helps you achieve better pagerank on search engine’s and also on the various social media sites like ‘delicious’ ‘stumbleupon’ etc. Thus providing you more visibility and ensuring more customers see you.
5. SMO is comprehensive service and it aims to lift up the image and standing of your entire company to the next level in the online world.
SMO is about greeting your customer – saying hello and then inviting them into your world (website) to know you better.
If you are interested in knowing more about SMO or want SMO services kindly Contact Us